Resources

Check out our courses, ebooks and videos ... all designed to make you a better digital marketer.

full-length online Courses

Courses designed to give you the fundamental skills every great digital marketer needs.

The Beginners Guide To Remarketing Campaigns

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Landing Page Design Fundamentals Online Training

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The Ultimate Training Guide To Google AdWords

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Free marketing ebooks

25 Website Must-Haves To Engage Visitors and Convert New Business (part 2)

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25 Website Must-Haves To Engage Visitors and Convert New Business (part 1)

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The 6 Marketing Metrics That Actually Matter

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Recommended reading

Shoe Dog

Phil Knight

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The story of Nike, as told by its' iconic founder. Not necessarily a book about marketing, but we recommend it any chance we get. It's that good.

Freakonomics

Steven Levitt & Stephen Dubner

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This eye-opening introduction to behavioral economics will challenge you to look at the world through a different lens.

Web Analytics 2.0

Avinash Kaushik

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Your digital campaigns provide an overwhelming amount of data. This book helps you translate that data into actionable insights.

Good To Great

Jim Collins

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A must read for anyone that provides consulting services for clients. Good To Great outlines proven methods for running a great company.

Pre-Suasion

Robert Cialdini

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The art of preparing your audience to be receptive to your message before it is even delivered. Learn how to set the stage for effective communication.

Everybody Writes

Ann Handley

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The best resource for improving your ad copy, emails, blog posts, and any other written content. An easy read with tons of actionable insights that we reference constantly.

Ogilvy on Advertising

David Ogilvy

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Authored by the father of advertising, Ogilvy outlines his principles for designing a great advertisement (as well as a bad one). Despite being more than 30 years old, these principles still hold today.

Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability

Steve Krug

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This is the most enjoyable guide to usability testing and user experience you'll find in print, anywhere. It's concise, easy to read and full of highly practical and useful tips for improving your websites and landing pages. A must-read if you are even slightly inclined toward the science of good website experiences.

Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions

Tim Ash

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This is the best resource we've found for learning psychological principles in landing page design as well as advanced understanding of statistical and user testing. Keep this book handy as you develop your landing pages and as you write your creative sales copy!

Advanced Google AdWords, Third Edition

Brad Geddes

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This is the AdWords Bible. From search theory to in depth strategies, this is the no-fluff guide you need to jumpstart your PPC knowledge and skills. This the third (and most current edition).

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