Back To All Articles

AdVenture CEO Patrick GIlbert Delivers Keynote Presentation at Google Partner Award Ceremony

October 30, 2019
AdVenture CEO Patrick GIlbert Delivers Keynote Presentation at Google Partner Award Ceremony

Two years ago, AdVenture Media began a massive transformation in the way we manage PPC campaigns.

Until that point, we were extremely reluctant to use the automated solutions offered by the various ad platforms like Google and Facebook. We pushed back against automation, and we were not alone. Many PPC professionals have written slanderous articles about automation and voiced their negative opinions on Reddit and Twitter.

I used to be one of those people, as I was extremely intimidated by this technology. I was terrified that it would replace me and put our agency out of business.

Fast-forward to 2019 and this has completely changed. We have since realized that while automation and other technology will continue to change our industry, it will not replace agencies. In fact, the opportunity for digital agencies to provide value to clients is higher now than it has ever been.

We embraced automation and we're better for it. Over the last two years, we've transformed into an agency that uses automation and other machine learning technology to drive better results for our clients.

Google was impressed by our story and invited me to speak at the Google Premier Partner Awards earlier this month.

Approximately 300 digital marketers gathered at Google's Dublin offices for the event. I had the opportunity to share my own experience with automation; including why I believe in the technology, how it's changed AdVenture Media for the better, and why for so long I actually wanted it to fail.

It was an incredible event that recognized the top 5% of digital agencies and served as an opportunity to discuss the ever-changing dynamics of the digital advertising industry. It culminated with an awards gala and a pint of Guinness or three.

A recording of the keynote is below.

(The presentation includes a gif of Ronnie wiping out on the ski slopes, if you enjoy that sort of thing.)

Request A Marketing Proposal

We'll get back to you within a day to schedule a quick strategy call. We can also communicate over email if that's easier for you.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Visit Us

New York
1074 Broadway
Woodmere, NY

Philadelphia
1617 John F. Kennedy Blvd
Philadelphia, PA

Florida
333 Las Olas Way
Fort Lauderdale, Florida

General Inquiries

info@adventureppc.com
(516) 218-3722

AdVenture Education

Over 300,000 marketers from around the world have leveled up their skillset with AdVenture premium and free resources. Whether you're a CMO or a new student of digital marketing, there's something here for you.

OUR BOOK

We wrote the #1 bestselleling book on performance advertising

Named one of the most important advertising books of all time.

buy on amazon
join or die bookjoin or die bookjoin or die book
OUR EVENT

DOLAH '24.
Stream Now
.

Over ten hours of lectures and workshops from our DOLAH Conference, themed: "Marketing Solutions for the AI Revolution"

check out dolah
city scape

The AdVenture Academy

Resources, guides, and courses for digital marketers, CMOs, and students. Brought to you by the agency chosen by Google to train Google's top Premier Partner Agencies.

Bundles & All Access Pass

Over 100 hours of video training and 60+ downloadable resources

Adventure resources imageview bundles →

Downloadable Guides

60+ resources, calculators, and templates to up your game.

adventure academic resourcesview guides →