Understanding Google Ads regulations for pharmaceuticals

Many industries have to deal with regulatory processes with regard to search advertising. However, the regulations surrounding the pharmaceutical industry is particularly complex.

Our team decided to put together a research project specific to pharma, to help collect and plot all of the various search advertising regulations in an attempt to help others navigate the challenges with confidence.

In addition, we've also collected and presented data on the current and projected size of the addressable search market for the pharma industry.

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What's inside this 18 page guide:

  • Google's Policies for Paid Search 
    A look into the regulations and policies governing the paid media landscape for the pharmaceutical industry.

  • Google's Advertising Policies - Historical Changes
    Historical analysis of the changing regulations.

  • Google's policies for YouTube Advertising
    The specific regulations for video advertising on Google's YouTube platform

  • Pharma Search Advertising - Market Size
    A dive into the potential market size for search advertising in the pharmaceutical industry

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